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From the practical to the seductive, there is little doubt that the world of lingerie is big business. There are literally hundreds, if not thousands, of different designs available worldwide, ranging from the simple, sensible and affordable, to the luxury, decadent and daring - many of course, with an accompanying full-size price tag.
The French term lingerie is used to cover a multitude of under garments, including, but by no means limited to, bras and briefs, basques, chemises and various types of nightwear. Each garment range in turn extends to an array of styles, deigns and fabrics which can meet even the most demanding of taste challenges. Lingerie has long since ceased to be a mere set of practical undergarments designed for comfort – just think of those eye-watering Victorian corsets – but in a society of vastly contrasting shapes and sizes, the need for lingerie that can pull, push, lift, shape, firm but somehow still flatter, all at the same time, has never been greater.
Some of the most popular designers are those that can claim to have tried and tested the product, such as former model Caprice. In 2000, Caprice secured her first deal to supply lingerie to department store Debenhams and has since gone from strength to strength, launching the By Caprice Lingerie range in 2006. This range quickly gained popularity, with an estimated 2 million women in the UK wearing her designs and latterly expanded to include a range of sleepwear and swimwear, all exclusively designed, marketed and modelled by Caprice herself. Her collections combine coordinating colours and fabrics, with contemporary shapes and styles and feminine finishing touches of lace and bows. Determined that designer style and quality should be available to all, Caprice collections were launched exclusively for Littlewoods and Next, making them readily available on the high street.
If you don`t have one eye on the price tag, there are an array of top designers hoping to entice you with their stunning ranges, including Gilda and Pearl, Armani and Damaris. Perhaps one of the best known is La Perla, whose range starts with basic underwear garments from around £40 through to bodices costing in excess of £350 from their own Black Label, Glamour and Studio designer ranges. Hot off the press, La Perla has also recently announced an exclusive collaboration with Jean Paul Gaultier, a partnership which will unite Le Perla`s distinctive touch for femininity with Gaultier`s unmistakable creative prowess.
Despite the surge in lingerie designers in recent years, there are still many names in the trade who have stood the test of time, managing to combine ranges of simple and practical day to day under garments with more high end, glamorous and luxurious ranges, including Triumph, Gossard, Charnos and Berlei, who alone can boast more than 80 years experience in the lingerie market. Perhaps part of their success and longevity has been the ability to take even the most unalluring items of underwear, the once much maligned sports bra and maternity wear and produce designer ranges in captivating and appealing fabrics and styles.
For the best prices on designer lingerie, the old adage of `shop around` still holds true. Cyberspace is quite literally littered with retailers offering discounts and deals with savings of as much as 75% available on top designer names. Advice and expertise is always readily available and womens designer underwear can help you to find the perfect style, with the correct fit, for the right price, whatever you`re looking for.
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